3 Informatica Master Data Management Delivers a Single, Trusted View The Informatica master data management product family empowers companies to improve operations with business-user access to consolidated and reliable business-critical data, even when it s scattered across the enterprise. The product family delivers true multidomain master data management, empowering you with limitless opportunities to start with any type of business-critical data and add as many different domains as you like. Widely recognized for its best-of-breed performance, Informatica master data management products provide comprehensive support for all MDM requirements on a single platform, including data integration, profiling, quality, and master data management. With the Informatica master data management family of products, you can: Address unique MDM business requirements, using the flexible business model driven approach of Informatica MDM Efficiently search and match identity data, using Informatica Identity Resolution Leading organizations in financial services, life sciences, manufacturing, healthcare, government, energy, and other fields rely on Informatica master data management software to cut costs and drive revenue by improving operations and making more informed decisions across the enterprise. It empowers companies like yours to acquire and retain more customers, deliver better products and services, and accelerate time to value from acquisitions. Blue Cross Blue Shield Reduces Cost of Data Streamlined provider reimbursements Enhanced patient safety and care delivery Increased accuracy of public health reporting Blue Cross Blue Shield of Michigan (BCBSM), a major nonprofit healthcare provider, established a goal to create a single source of its International Classification of Diseases (ICD-10) data that would be authoritative, trusted, and holistic. The innovation behind BCBSM s use of Informatica MDM was to treat ICD-10 codes as just another type of master data. This approach helped significantly to increase the value of the healthcare payer s data. Simultaneously, Informatica MDM reduced the cost of that data by opening up new opportunities to streamline provider reimbursements, improve patient safety, and enhance care delivery. The application approach to MDM starts with the user interface, then moves to business logic and finally the data model. Informatica s Platform approach starts with the data model, then moves to business logic and the user interface.
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4 Informatica MDM Maximize Your Business Value with a Platform Approach to MDM Informatica MDM is robust master data management (MDM) software that provides access to consolidated and reliable business-critical data also known as master data across the enterprise. The software uniquely identifies all master data, as well as the relationships within it, stored in different formats and multiple systems. It reconciles inconsistent, duplicate, and conflicting data into the single best version of the truth a golden record for the enterprise. Flexible, Multidomain MDM Built on the Industry-Leading Data Integration Platform Unlike other MDM applications with fixed data models, which force you to begin with a single domain (such as customer or product), Informatica MDM is remarkably flexible and scalable. You can start your MDM project with any domain, and then, as needs grow and change over time, add domains to the same data model and define the relationships among the different data domains. Informatica MDM s data model, business rules, security, and data stewardship functions can be easily configured to support your environment. Informatica MDM is quickly deployed and easily maintained so that your organization accelerates time to value. Go live in months not years. Unlike conventional MDM tools, Informatica MDM is built on Informatica s comprehensive, unified, open, and economical data integration platform. Your organization can extend its initial MDM deployment over time to support data integration, data profiling, data quality, master data management, and data services using the same industry-leading platform. Features Flexible business model driven MDM to meet unique business requirements Accurate, scalable matching and prebuilt MDM matching rules Complex hierarchy management to reveal valuable relationships between data Benefits Rapidly deploy and easily extend multidomain MDM on one platform Lower MDM implementation costs with a flexible and extensible model Increase operational efficiency through confidence in a unique trust framework Informatica MDM supports the entire master data lifecycle, which consists of the nine steps listed above.
6 Informatica Identity Resolution Increase Operational Efficiency with High-Precision, Multilanguage Identity Matching Informatica Identity Resolution is robust, highly scalable software that enables organizations to search and match identity data from more than 60 countries simultaneously, in both batch and real time. The high-precision, high-volume software searches identity data and associated product, asset, and financial data to identify matches accurately and quickly, regardless of language, structure, format, location, duplication, omissions, or errors. With Informatica Identity Resolution, your organization can improve its operational effectiveness and lower the costs of: Governance, risk, and compliance processes, such as detection of fraud and money laundering Federal, regional, and local government processes and functions, such as law enforcement, border patrol, or national security New data from a merger or acquisition Data integration projects, including Integration Competency Centers; master data management (MDM), customer relationship management (CRM), and customer data integration (CDI); enterprise data warehousing; B2B data exchange; data governance; data synchronization; and data migration Accurate Search and Match from Powerful Key-Building Algorithms Informatica Identity Resolution uses intelligent algorithms and strategies to locate identity data records inside large databases, emulating an expert user s ability to recognize matches. It also discovers connections among people, accounts, organizations, and products that might be hidden in the data to deliver reliably accurate search, match, or grouping results. Overcoming data entry errors, intentional errors, and variations in international names and addresses, Informatica Identity Resolution helps organizations use and maintain highquality data that decision makers can use with confidence. IT organizations and business information owners can deploy Informatica Identity Resolution in data quality processes or embed its identity data matching capabilities into third-party or custom-built enterprise applications. Easily integrated with the Informatica Platform, the software leverages the platform s ability to deliver near-universal connectivity, data transformation, data cleansing, and data quality monitoring. Features Smart indexing and key-building capabilities High-performance, real-time identity data search capabilities High-precision, multilanguage identity data match capabilities Benefits Streamline decision making with complete, consistent, and current identity data Maximize value of technology investments by ensuring high-quality identity data Improve risk management and compliance by increasing reliability of identity data
7 About Informatica Informatica Corporation (NASDAQ: INFA) is the world s number one independent provider of data integration software. Organizations around the world rely on Informatica for maximizing return on data to drive their top business imperatives. Worldwide, over 4,630 enterprises depend on Informatica to fully leverage their information assets residing on-premise, in the Cloud and across social networks. With Informatica Identity Resolution, you can quickly search and match identity data in both batch and real time. Elsevier Gains Full and Accurate View of Customers Elsevier is a world-leading publisher of scientific, technical, and medical information services. When it introduced a new on-line ordering system, it faced the challenge of gaining a single view of every customer worldwide so that it could manage all orders correctly and maintain its revenue base. system and to automate its order verification. They also supply the company with a clear, single picture of its customers as they place orders and accelerate the process to help ensure their satisfaction. Streamlined customer data management Protected revenues by avoiding identity confusion Enhanced customer purchasing experience The matching rules introduced with Informatica Identity Resolution immediately provided greater flexibility and accuracy in dealing with different international address conventions. These factors enabled Elsevier to accommodate a new on-line ordering
8 Worldwide Headquarters, 100 Cardinal Way, Redwood City, CA 94063, USA phone: fax: toll-free in the US: informatica.com linkedin.com/company/informatica twitter.com/informaticacorp 2013 Informatica Corporation. All rights reserved. Printed in the U.S.A. Informatica, the Informatica logo, and The Data Integration Company are trademarks or registered trademarks of Informatica Corporation in the United States and in jurisdictions throughout the world. All other company and product names may be trade names or trademarks of their respective owners. IN03_0313_07159
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